The North Face® and the Fellsman join forces
For immediate release, Staveley, UK, March 15th, 2011: The North Face®, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear are proud to announce their collaboration with the Fellsman – one of the toughest endurance running events in the UK. The event takes place on 14th & 15th May, 2011 in the Yorkshire Dales.
The Fellsman will see 450 competitors set off from Ingleton at 9am on the grueling 60 mile (96km) route where they will climb over 11,000 feet (3350m), traversing very hard rugged moorland on their way to Threshfield. The route does not follow well defined footpaths so the entrants’ navigational skills with a map and compass are as important as their physical fitness. The faster runners will be striving to beat the current record, held by Mark Hartnell, of 10 hours 15 minutes but some competitors will take closer to the time limit of 30 hours to complete this difficult course.
As well as being a renowned event in it’s own right, the Fellsman is also recognized as a qualifier for The North Face® Ultra Trail du Mont Blanc®, a 166km race which circumnavigates Mont Blanc in the French Alps with over 9500m of ascent. The North Face® will be supporting the Fellsman by providing prizes for the winners in addition to clothing and tents for the marshals to protect them from the elements throughout their 30 hours on the courses various checkpoints.
Alex Beasley, Country Manager for The North Face® UK, commented ‘We have been looking for a link to a top-class grassroots running event in the UK that would support our commitment to our trail running product line. I supported some friends who took part in the Fellsman last year and felt that this event was the obvious choice. I was so impressed with the event that I just had to take part myself, so on the 14th May I will be on the start line with 3 other friends from The North Face’.
The 2011 edition of the Fellsman has reached its 450 limit though there is a waiting list that may have some last minute places so visit the website at the link below to get the latest news.
About The North Face®
The North Face®, a division of VF Outdoor, Inc., was founded in 1968. Headquartered in San Leandro, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snow-sport athletes, endurance athletes, and explorers. The company’s products are sold in specialty mountaineering, backpacking, running, and snow-sport retailers, premium-sporting goods retailers and major outdoor specialty retail chains. Additional information about The North Face® can be found on the company’s website, www.thenorthface.com.
For more information on the Fellsman visit www.fellsman.org.uk
For more information on The North Face visit www.thenorthface.com/eu